Communication Arts – Award for Excellence In Photography
Lead Art Director 🎨 Jane Hildebrand Copywriter ✏️ Tajj Badil-Abish Creative Director 💅 Gianmaria Schonlieb + Nancy Strange
Lyft needed a campaign that would gently welcome riders back to “normal” after a year and a half long hiatus. Our solve was to create a campaign centralized around the one place we can all agree we’re excited to get back to – home. The photography in this campaign was built on Lyft's Technopop refresh, a brand photo system I helped art direct that earned a Communication Arts Award of Excellence.
Communication Arts – Award for Excellence In Photography
Lead Art Director 🎨 Jane Hildebrand Copywriter ✏️ Tajj Badil-Abish Creative Director 💅 Gianmaria Schonlieb + Nancy Strange