ACD 🎨 Jane Hildebrand ACD ✏️ Jacque Vavroch Executive Creative Director 💅 École Weinstein Designer 🎨 Dasha Buduchina + Kellie Klavig
Uber Eats had a problem. The demand for delivery was so high that it started outpacing the supply of couriers. A pretty good problem to have but in order to catch up and make sure we didn’t lose market share to the other guys (looking at you, DoorDash!) we had to act fast. We developed a fully integrated marketing campaign (TV, OLV, OOH, Radio, Social) in a little under two months. This campaign was a labor of love created 100% in-house with a small but nimble team. The result? 200k+ new couriers joined the platform.
ACD 🎨 Jane Hildebrand ACD ✏️ Jacque Vavroch Executive Creative Director 💅 École Weinstein Designer 🎨 Dasha Buduchina + Kellie Klavig