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Lyft x Young Thug

We partnered with Young Thug to create the first ever album launched in a Lyft. Thug surprised Lyft drivers by playing his album PUNK before anyone else in the world had heard it. The drivers were stoked. And people on the internet kinda liked it, too.

Press: Uproxx ComplexThe Source

Lead Art Director 🎨 Jane Hildebrand Copywriter ✏️ Tajj Badil-Abish Creative Director 💅 Nancy Strange